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Perfect Serum Beauty Products

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on any purchase from the Carolina Herrera Bad Boy Collection or Very Good Girl Collection through December 24, 2022.

Drunk Elephant

C-Firma Fresh Day Serum
Why we love it

The “your skin is glowing” compliments, for starters. This potent, vitamin-C packed serum mixes with antioxidants that help improve sunspots—while also firming and brightening skin.

Who should use it

Those looking for a brightening, glowy boost.

Sunday Riley

Good Genes All-In-One Lactic Acid Treatment Serum
Why we love it

It’s the instant gratification for us. The treatment wastes no time—plumping fine lines and visibly boosting radiance in minutes. Exfoliates deep to brighten and reduce build-up of dead skin cells.

Who should use it

For all skin types. Promotes youthful, clear skin.

Estée Lauder

Advanced Night Repair Synchronized Multi-Recovery Complex Serum
Why we love it

Bottled youth-boost. Smooths and firms for fewer lines and more radiant skin in a matter of weeks. Bonus: major long-lasting hydration.

Who should use it

Those wanting a multitasking nightly serum.

LancĂ´me

Advanced Génifique Anti-Aging Face Serum
Why we love it

Your skin wants to be stronger, too. This serum gives the skin’s moisture barrier a strengthening boost against the elements (including dry/cold weather, UV and pollution).

Who should use it

Anyone wanting stronger, more radiant skin.

CeraVe

Resurfacing Retinol Serum
Why we love it

Helps to clear the memory of your last breakout. Encapsulated retinol smooths and refines skin texture to reduce the appearance of blemishes and scars.

Who should use it

Those hoping to smooth, refine and even skin tone.

Murad

Rapid Dark Spot Correcting Serum
Why we love it

Works double duty. This serum visibly reduces the intensity of dark spots (while targeting ones you can’t even see yet) and brightens skin.

Who should use it

Anyone interested in reducing the appearance of dark spots.

Smart Clinical Repair
Strawberry Face Milk

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I’m proud of the consistent creativity, dedication and accountability Ulta Beauty brings to this important work. With such passion and drive, I am confident and optimistic about this year’s increased efforts to further influence foundational change within the beauty and retail industries.

Tracee Ellis Ross

Diversity and Inclusion Advisor